Hmm. I’m not overly convinced by this but according to comscore the last month has seen MSN start to catch up with Google in the United Kingdom in terms of reach. I’m happily ensconced in a little UK Google Bubble and this may be why I’ve missed the surge of traffic coming to my sites from MSN.
Over the last couple of months a couple of clients, or their internal representatives known as account managers, have been saying things that get on my nerves. Some of these have kinda got to me. Its got the stage where I’ve been wishing I could just say this or just say that to them. In an attempt to awaken them from inaction, torpor of just crass stupidity
OK the first stage on any Internet Marketing strategy – and don’t leave this up to your agency – is to know what you want to achieve. Before you know what you want you need to know what you have – you need to know where you are before you can plan how to get to somewhere. And in Internet Marketing knowing how to guage the performance of your campaign(s) is centrally important.