Getting your pages cached by Google can be a nightmare at times. You’ve updated a web page and then you sit back and wait, wait some more and after more waiting GoogleBot decides index and cache your updated web page. It’s a problem that Dunkin’ Donuts had recently. They had a free iced coffee day in their branches put it on their website – but it was invisible in their search rankings as the page was not cached – GrokDotCom have posted on this recently.
Traditionally Google would index, and cache, your website based upon the number of links and the resulting PageRank of your webpages. Pages with more links and/or PageRank would be reindexed and cahced more frequently than pages with less links and/or PageRank.
It is possible to make changes to your website to help Google cache your website more often.
I’ve been reading quite a bit lately about peoples WordPress blogs being targetted by everything from Malware Redirects to BlogRoll Spam. I thought I’d stick in some bits and pieces to help you get your WordPress blog toughened up and make your blogging safe. If you have a bog hosted over at wordpress.com rather than your own install you’ll probably never have to worry about these things too much – you lucky people :p
Keep checking in @ Blog Security: They’ve been doing some great work on keeping the community updated on security exploits with WordPress. Subscribe to their RSS feed – it’s well worth it. They even have stuff on WordPress Mu updates – which is fab.
Matt Cutts posted about toughening your WordPress blog: the bit about using empty index files can be hughely important as I’ve seen requests for this file going up quite a bit on some blogs lately from some strange IP addresses.
There are also ten tips over at noupe.com. Some don’t always work (I have some Plesk and some CPanel servers which exhibit different behaviours when trying some of these out.)
Hope that helps all you WordPress addicts get a WordPress installation thats a better, and safer, than ever before.
If you know any other tips/tricks/etc that I could be using drop em a comment.
For a while I’ve been thinking more and more that Matt Cutts, aka Google Guy, blog is becoming less relevant to me. It’s became a mecca for lots of non-seo noise that is starting to block out the good stuff that he used to post about Google and SEO.
In the past he posted some really cool stuff, that was useful to everyone from web developers to Internet marketers. Some great posts included:
Increasingly I find that posts to be of less relevance. due to his I’ve started to use the official Google Blog more and more as a source of info about what’s going on at the search engine and referring less and less to Matts site.
Does anyone still think that Matt Cutts blog has the same level of information as it used to?
I love the growth in these ’social websites’ – I’m never too sure whats considered as being social media these days. Everything that can be used to leverage traffic – sorry I mean friends – seems to be within this field. Here are some that I really like
Discovering new places to get your RSS feed syndicated is an exciting business. I can hear you laughing from here! If you can find someone willing to syndicate your content, especially if the syndication source is ‘on topic’, you could have constantly developing links, pointing to your new pages when they go live, and you get to control your anchor texts – try getting that from a standard directory.
Last night – when I couldn’t sleep – I started wandering around MyBlogLog.Lots of blogs that we visit have the MyBlogLog plugin on i. So I thought I’d take a wee trip around it and see what I could find.
Really Simple Syndication (RSS) is one of the web technologies that is often mentioned as being a way to market a website.If used correctly RSS can be a good stepin moving towards creating improved search engine positions and improving your dialogue with consumers.